Ivy Influence
A dramatization in influencing.
Social-first mini ad series creating a fresh, IVY perspective on influencers by dramatizing their “categories”.
MegaTank for MegaSavings
Harmony for Every You
A multifaceted product line for a multifaceted you. Canon Printer's first ecosystem awareness campaign.
Role: Creative Direction, Live Action, Branding
Unbox the First Frame
Go beyond the unboxing and get out there. With every camera upgrade comes anticipation of the first shot.
Role: Live Action Content, Creative Direction
Creator Lens
Being in a community and perfecting a unique perspective drives our deepest motivations to purchase.
Role: Creative Direction, Influencer Strategy, Documentary
Hertz: A Car Share Project
It's time to unlock your freedom to drive
Roel: Art Direction, Product Design
Forecasts for Adventure
There are those that hibernate as winter draws in.
Hibernate? No chance. #Hibernot
Role: Concept Development, Integrated Campaign, Art Direction, Live Action Content
Drive it Like a Jaguar
Jaguar performance without compromise. Now Available in Diesel.
Role: Concept, Art Direction, & Live Action Production
Covergirl Summer Beauty
A variety of digital product launch campaigns that playfully orbited the new essence of summer beauty brand platform.
Role: Digital Campaign Concept, Art Direction, Content Strategy, Web Design
Covergirl #Fanicures
NFL's official beauty sponsor, Covergirl, took to the gridiron holding a first annual of Nailgating events and exclusive Coverbowl commentary during Super Bowl XLVIII. 💅
Integrated Campaign — Art Direction, Photography, Content Strategy